smell expensive,
spend less.

At Snif, we create serious formulas that are seriously fun.
You deserve the best in fragrance without breaking the bank. Our world-class perfumers use top-tier, ethically-sourced ingredients to create high-quality scents that are timeless and on-trend. As always, our formulas are clean, vegan, and cruelty-free. Nose dive into the details and see how we make luxury fragrance accessible.

Our commitment to quality starts at the source. We select raw materials that are as pure as they are potent.

discover our ingredients

high-end oils,
low-key prices.

Our fragrance oils surpass the quality of even the most exclusive, luxury brands on the market, yet we offer our scents at a fraction of the price. Why? Because our bottom line is all about you. 
premium scents.

we put our money where our nose is.

Delivering value shouldn’t cost you more. While other brands charge a premium, we believe in offering exceptional scents made with high-end materials at an affordable price point.

raw material investment ($/kg)

$$$$$ / kg

snif

$$$$ / kg

luxury brands

$$$ / kg

designer brands

$$ / kg

masstige brands

$ / kg

mainstream brands

OUR FORMULA MUSTS.

safe scents that make sense.

Our fragrance formulas smell luxurious without compromising our clean standards. You can trust that Snif scents are always free of toxic chemicals like phthalates, parabens, and other sketchy ingredients that can harm you and the earth.

no phthalates

Phthalates—sounds fancy, but they’re bad news. This family of chemicals has traditionally been used in fragrance to enhance and stabilize scents, however some are considered endocrine disrupters and can pose potential health risks. That’s why we avoid them entirely.

no synthetic dyes

Creative doesn't always mean colorful. Our fine fragrances are free of synthetic dyes and are designed to reflect the safe palette of the trusted raw materials we formulate with. Smelling good shouldn't irritate your skin.

no parabens or preservatives

Parabens are a group of chemicals that are often used in preservatives. While it's important that your product lasts and has a quality shelf-life, it shouldn't compromise your health. That's why we work with our partners to ensure stability safely.

consciously made, certified clean.

vegan formulas

cruelty-free and
leaping bunny certified

ulta conscious beauty clean

TRANSPARENCY. SIMPLICITY. HONESTY.

prices without a hidden agenda.

no one will ever know how little you paid to smell this good.

Clean, vegan, cruelty-free fragrances at accessible prices. Because you shouldn't be charged extra for having high standards.

$3.00 fragrance
$2.75 filling and production
$4.10 bottle
$3.88 packaging
$2.52 “free” sample fragrance
$12 “free” shipping
$28.25 total cost
$250+ other brands
$65 snif
GREAT SMELLS THAT ACTUALLY PERFORM.

scents that stick around and make a statement.

We believe that more matters. We use higher concentrations of fragrance oil in our scented products than other brands. That means our fragrances, candles, and laundry goods have great throw and longevity.
2.5x more in every burn
SCENTED CANDLES.

double the fragrance, double the vibe.

Our candles pack 2.5x more fragrance than mainstream brands and deliver a rich, long-lasting scent experience. Take your space from “meh” to “wow” faster than you can strike a match.

2.5x more in every burn
EVERYTHING WASH DETERGENT.

upgrade your clean routine.

Forget everything you know about boring, toxic detergents. With double the dose of fragrance and all of the cleaning power, every wash leaves your laundry looking and smelling fresher than the day you took the tags off.

2x the scent in
every wash 40% more in every boost
LIQUID SCENT BOOSTERS.

better smells with every spin.

Get a load of this. 40% more fragrance than traditional scent boosting beads means your laundry doesn’t just smell amazing—it practically struts out of the room with confidence.

2x the scent in
every wash 40% more in every boost
THE FRAGRANCE EXPERTS.

Crafted by Noses,
Approved by Yours.

meet the perfumers behind your favorite Snif scents.

We partner with a world-renown fragrance house to bring our unique scent concepts to life. With their expertise and technical knowledge, we continue to bring unexpected, creative, and high-performing products that deliver an unmatched scent experience.

patricia choux

The self-proclaimed "vanilla enthusiast" and seasoned perfumer who has helped us bring some of our most-comforting, beloved scents, like Vanilla Vice, Heal the Way, and Tart Deco, to life.

elisa gueye

As the expert evaluator for all of our fine fragrances, she works closely with our perfumers to transform our wild, eccentric concepts into a sensational reality for our Snif community.

ugo charron

The adventurous, meticulous nose who never shies away from a challenge. He continues to excite and surprise with complex, unconventional fragrances like Dead Dinosaur and Me.

ralf schwieger

Balancing art and science, this iconic perfumer leans into chemistry, playfulness, and an undeniable affinity for citrus in his work. Curious, check out his cola creation, Soda Snob.

chelsey boudreau

Translating our fine fragrances into new, exciting formats is no easy feat and this versatile evaluator ensures that the quality of the scent expression in our candles and laundry products is never compromised.

the scent board.

Our Scent Board is a community of professionals and scent-lovers alike that help us curate every fragrance you smell. Every new product is sniffed, scrutinized, and selected with care to ensure that we aren’t just creating what we love—but what you love, too.
FIRST-CLASS INGREDIENTS.

we've sniffed out the best of the best.

discover our raw materials.

Our journey to find good ingredients starts at the source—our perfumers globe-trot, capture, and curate to create unique, gorgeous, and world-class scents. We believe everyone should have access to the most beautiful and high-quality materials available (without using your frequent flier miles).

explore ingredients