"my absolute favorite is the woody, earthy Sweet Ash" - Dominique Pariso

sweet ash.

ny magazine's
"best perfume
of 2021" is back!

“Sweet Ash is subtle enough that it doesn’t fill up a room when I walk in, but fragrant enough that people can smell it up close.”
“Easily one of the coolest new fragrance brands on the block.”
“Sweet Ash embodied the sweetness of patchouli, vanilla bean, and white moss that I often search for when purchasing a new scent.”
“The second collection’s best seller, so far, is Sweet Ash.”

free shipping free shipping free shipping

sweet ash

5/5
$30.69
$0 $30.69 if all 3 kept
30 ml + free travel sample
A low-key sweet and earthy scent that goes from inviting to addictive fast. Its silky blend of moss, woods, fir balsam, tonka and vanilla bean make you want to carry it with you everywhere so you can get your fix at a moment’s notice.
  • high-quality, ethically-sourced ingredients
  • non-toxic, cruelty-free, preservative free, and vegan
  • formulated with 15% concentration for all-day performance
  • 30 ml bottle will last around 3-4 months with daily use
  • designed to be travel and TSA-friendly ;)
  • free shipping
THE SMELLS

Juniper, bergamot, fir balsam, tonka, vanilla bean, white moss, and patchouli.

Select Size
purchase type
  • discount on all recurring orders
  • member-only promotions
  • free expedited shipping
  • first access to new releases
  • pause, adjust, or cancel anytime

Gift Fields

what ny magazine editors are saying...

"Sweet Ash is subtle enough that it doesn’t fill up a room when I walk in, but fragrant enough that people can smell it up close (some, like my mom, have then asked to “borrow” it)."

- Dominique Pariso

best fragrance of 2021 best fragrance of 2021 best fragrance of 2021

the real reviews don't lie...

"warm, spicy, well-rounded."

"sweet yet spicy, comforting yet evocative."

"unlike anything I've ever had."

"it's sweet and sexy, and somehow works for every occasion."

clean. genderless. long-lasting. clean. genderless. long-lasting. clean. genderless. long-lasting.

why editors love snif...

1

luxury scents at an accessible scents .

Snif partners with some of the best perfumers in the world to develop our luxury and genderless fine fragrances.

2

safe on skin and good for the planet.

All Snif's fragrances are vegan, cruelty-free, and formulated with industry clean standards. They are made without parabens, preservatives, phthalates, or synthetic dyes inside.

3

scents designed to last all day.

Their 15% concentrated formulas are made to last all day (roughly 8 hours) without overpowering the senses.

4

free travel-size samples

Snif includes a complementary 2 ml sample with each full-size fragrance. Throw them in your pocket, purse, or fanny pack (yeah, we know).

clean. genderless. long-lasting. clean. genderless. long-lasting. clean. genderless. long-lasting.

get the most coveted fragrance of year before it sells out again.